For six seasons, Sarah Jessica Parker played Carrie Bradshaw, a columnist and even a contributor for Vogue magazine on HBO’s Sex and the City. Now in real life, the star is putting on her own writer’s hat.
The actress will be a guest editor for Nordstrom blog The Thread. Her inaugural article will go live at midnight PT on Feb. 14. Then just two weeks later, Parker will have another debut: Her first shoe line —the SJP collection—will launch exclusively in Nordstrom stores.
And as if that wasn’t amazing enough, there’s a bonus: In addition to popping up for in-store meet and greets, SJP will also be interacting with shoppers on her blog. Meaning, here’s your big chance to have the style icon answer your burning questions (like say, what’s her favorite shoe ever?).
And speaking of burning questions, we had a few for the star, starting with: How did this guest editor position come about?
“Funny enough, from a text message I sent to The Thread’s Qianna Smith. We were given each other’s information for a phone interview on the announcement of the collection and just got to talking…I was just so impressed with The Thread and so excited to get to contribute in any way,” she shared with E! News exclusive. “I think it’s a really wonderful opportunity for me to connect with Nordstrom customers and fellow fashion enthusiasts in a personalized way. I’m thrilled!”
She went on to add that getting feedback from her shoppers is essential to being a designer:
“For someone in business, it’s so important to have that kind of intimate connection, where someone can really share their thoughts. We know they will share with me what they liked about the shoe, what was confusing. How it felt to wear a purple shoe to the office, to be the first person. How hard it was to integrate these ideas into their lifestyle. Or what they feel they’re missing from their wardrobe. What I can do better the next time. What they’d like me to continue, and what’s missing. That kind of conversation is invaluable, and The Thread has made that connection already with the Nordstrom customer, so it’s a great gateway for me to have.”
And what were her most surprising design moments?
“Oh my gosh, the whole issue of grosgrain: The quality of grosgrain, the expense of grosgrain, the right color of grosgrain, and which grosgrain ravels and which one doesn’t,” she says. “I would never have expected there would be so many options and opinions on it. But grosgrain is one of my favorite signature details on the shoes.”
To ask SJP your own questions, visit her blog tomorrow night or meet her in person at one of the below Nordstrom locations.
Feb. 28-March 2: Pop-Up Shop, 372 West Broadway, New York City
March 5: Nordstrom Flagship, Seattle (She’s also doing a live Twitter chat that will be streamed on The Thread)
March 6: The Grove, Los Angeles
March 7: Michigan Avenue, Chicago
March 8: Aventura, Miami
March 9: NorthPark Center, Dallas
Feb 13, 2014
